Publishers / Basics

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Join Luminate's rapidly growing network of leading publishers today. It's very easy to get started!

How the Luminate Platform Works

A consumer simply mouses over any image on participating websites to choose from a variety of interactive image applications. With the click of a mouse consumers can engage in their favorite everyday online activities such as shopping, sharing, commenting and navigating directly from the image. To exit the apps, consumers simply click to close the app or mouse out of the image.

Image Apps Offered

Luminate's platform currently offers the following categories of apps:

  • Social - Unique Twitter, Facebook, Reddit and Email sharing apps that give consumers the power to select precisely what they want inside an image and share it with others.
  • Information - An app called Annotation that allows publishers to quickly and easily tag & comment on any spot within an image.
  • Commerce - The Products in the Picture app, which enables consumers to mouse over the image and interact with products identified in the image.
  • Advertising - An app that offers publishers a seamless way to place relevant advertisements within an image.
  • Public Service - An image app called Causes that provides consumers the ability to quickly donate to worthy causes, especially in times of crisis and need.
  • Media - Apps like Amazon Music, YouTube Trailers, and Netflix Videos provide consumers with a connection to media related to the artist or actor in the image.
  • Navigation - An assortment of search based apps to provide additional information on people or things in the image.
  • And many more!

Learn more about all of our apps by visiting our Image App Store.

Image Advertising App

Luminate offers an Overlay Ads app that runs text and graphical ads over your images. By default, this application is not available to all publishers. To use this app, a site must be reviewed and approved by Luminate.

Please note that ads are currently only served in English.

Site Integration & Specs

Publishers simply install a single line of JavaScript on their site. Once Luminate detects the JavaScript is correctly installed on a site the publisher will see the initial set of available apps: Facebook Share, Twitter Share, Email Share and Annotations.

No need to supply any data feeds and publishers can continue to serve all images from their site as before.

Image Specifications

Luminate will automatically filter out images from a publisher's site that:

  • Are less than 200px wide or 200px tall
  • Come from a list of known Ad Servers
  • Have an aspect ratio of less than 4:1 or 1:4 (to filter out advertisements and banners)

If a publisher is using other JavaScript technologies to display images, such as slideshows, lazy-load scripts or light boxes, those images may not be compatible with Luminate's technology.

Please note:

  1. Luminate works best on larger images that are key content pieces.
  2. Images must also adhere to the Publisher Guidelines.
  3. A publisher is solely responsible for ensuring they have the necessary rights in or to all photographs and images on their site.

Multiple Site Sign Up

Once a publisher has created an account and set up their first site, they can add more sites. Links to add more sites are available from the "My Dashboard" or "My Sites" page when logged in to Luminate. Remember that each site requires a unique JavaScript snippet.

Sign Up